The honest answers.

No. Your avatar is built once from a short sample, and it records everything from then on. After setup you never have to film again.

Most of the work is one time. Building your avatar, connecting your channels, and setting your topics and schedule. Once that is done, the engine runs on its own.

No cameras, no editing suite, no extra tools. Scripting, filming, editing and publishing all happen inside the platform.

Nothing, if you do not want to. Run it hands-off and it keeps going. Open it whenever you feel like steering.

It is you. The avatar is modelled on your look and voice, so the videos feel like your own rather than a stock presenter reading a script.

No. The same face appears across a deep library of backgrounds and outfits, so a channel posting daily stays visually fresh without ever looking like a different person.

Yes, and you control how closely. Drop your own past scripts into the knowledge base and the engine learns your tone from them, so the writing comes out in your register rather than a generic one.

You do not have to. A licensed presenter can front the videos instead of you.

The engine writes the first draft. It takes a topic, from you or from what is moving in your space, and scripts it. Then it is yours. Edit the draft directly in the box before it goes on, or let it run as written.

Your choice. There are two modes. Fully hands-off with no checkpoints, where it scripts, films and publishes on its own. Or review mode, where it pauses for your sign-off at each stage and nothing moves forward until you approve it.

You set the topics, the tone and the guardrails up front. If you want a safety net, run review mode until you trust the output, then switch to autopilot. Either way, it learns from every edit you make.

Any time. Most people start in review mode and move to autopilot once they stop finding things to change.

On whatever schedule you set. Consistency is the point, so it keeps to the cadence without you having to chase it.

Short-form vertical video, plus longer formats where they fit. Each one sized correctly for the platform it is going to.

To the channels you already own. You connect them once during setup, and one video goes out everywhere, formatted for each destination.

Yes. Content is made for the market it is going to, rather than written in English and translated as an afterthought.

Yes. Reach is not limited to the handful of channels most Western tools support, which matters if your audience is somewhere those tools ignore.

It runs variations against each other. Hooks, lengths, thumbnails. Whatever performs is what keeps running, and the winning patterns shape what it makes next.

Your channel's own performance data, not a library of generic best practice. What works for your audience is what it optimises toward.

Yes. It puts budget behind the content that is already proving itself and manages the spend, so reach compounds instead of resetting with every post.

Always. You set the budget and the limits. The engine allocates inside them and reports back. It never spends past what you have approved.

The output is built to meet platform guidelines, and you keep control over what publishes. Platform rules do change, so we track them and adjust rather than leaving you to find out the hard way.

That depends on your market, your offer and what you have to say. Anyone promising guaranteed numbers is selling you something. What the platform guarantees is consistency. Content that keeps shipping, testing and improving without you.

That is what early access is for. You get to see it run on your own channel before committing to it as your content operation.

Founding pricing is held for waitlist members ahead of the public launch. Join the list and we will share the pricing for your market before it moves.

We are rolling out market by market. The waitlist is how you get first access, and how you lock founding pricing before it rises.

Join the waitlist. We open access in waves, and list members go first every time.